What is the best way to sell a domain name?

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Depending on the name, domain can be worth thousands of dollars or merely pennies. When you decide to sell your domain name, it is important to find the right place to sell it.

There a lot of marketplaces where you can sell your domain, you may list your domain to many marketplaces so it will be more able to found by many potential buyers.

Determine the value of the domain name.

Before selling a domain name, you first need to figure out how much your domain name is worth. This is easier said than done and the value of a domain name can range anywhere from a few dollars to numbers in the six or even seven-figure (!) range. Look at comparable sales at NameBio or consider an appraisal tool such as Estibot or GoDaddy’s GoValue.

List your domain name for sale on domain marketplaces.

Many of the large marketplaces have repeat buyers and a so-called distribution network in which they partner with other websites such as registrars to put your domain name in front of potential buyers across the globe so it won’t hurt to list your domain name on the two leading marketplace sites like Sedo and Afternic

Sell your domain name at auction.

If you’re in the market to sell your domain name quickly, there are few auction sites waiting to help make it happen. These sites operate in a similar fashion to online auction sites such as eBay. You create a listing, set a reserve price or min openings bid and in some cases a Buy It Now price. The majority of buyers on domain name auctions sites are domain name investors (individuals who purchase domain names with the sole purpose to resell them for a profit) so you have to be prepared to sell your domain name at so-called “wholesale” or reseller price levels which usually is between 5 to 15% of the “retail” price of a domain name. GoDaddy AuctionsFlippa and NameJet are the ones I recommend.

Hire a domain name broker.

Does all of the above sounds difficult or tiring? Well, I didn’t say this was easy, did I? If you own a domain name with a significant value you can, and probably should, consider getting a professional domain name broker involved to help you find a buyer and facilitate the sale on your behalf. Most domain brokers work on a commission basis, meaning they are paid a percentage of the sale price.

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